Families walking a palm-lined path strung with colored lights on the Myrtle Beach Boardwalk, the SkyWheel glowing behind them.

Downtown Myrtle Beach · On the Boardwalk

Winter Wonderland at The Beach

Nov 25, 2026 to Jan 2, 2027

Nightly 5 to 9 p.m. Free Walkable
New · Dec. 11 & 12Merry Myrtle Festival: sleigh races, cocoa crawl & snow

Where Myrtle Beach gathers when the lights come on.

For six weeks Winter Wonderland at The Beach turns the Boardwalk into a walk-through winter: 1.2 miles of oceanfront holiday lights, festive music and themed displays, with palm trees in snowflakes and the ocean on one side. New this year: a red, white and blue display commemorating America’s 250th anniversary, and the Holly Dolly Christmas display honoring the late Dolly Parton.

Come back with the people you came with last year. Bring someone who hasn’t been downtown in a while. Same nights, same walk, every year. That’s the point.

When
Nov 25 to Jan 2Lights on nightly, 5 to 9 p.m.
Where
The BoardwalkDowntown Myrtle Beach
Cost
Free to walkBring the whole family
Parking
FreeCity-metered spaces and the Pavilion Parking Garage, 914 North Kings Highway

Three nights to circle

Put them on the calendar now

Wednesday

Nov 25

The lights come back on

The night before Thanksgiving, and every night after, 5 to 9 p.m. on the Boardwalk, through January 2.

The Boardwalk

Saturday · 5:30 to 7 p.m.

Nov 28

Christmas Tree Lighting Ceremony

The 32-foot tree is lit promptly at 6:30 p.m. Carolina Master Chorale and Carolina Youth Chorale, holiday characters, photos with Santa, and a 100% chance of snow right after the lighting.

Plyler Park, 1000 North Ocean Boulevard

Friday & Saturday · 5 to 8 p.m.

Dec 11 & 12

Merry Myrtle Festival

The first-ever sleigh races down Ocean Boulevard, a Hot Cocoa Crawl, live music, Santa’s Workshop and a 100% chance of snow.
See the festival

Plyler Park & Ocean Boulevard

Merry Myrtle Festival

Part of Winter Wonderland at The Beach

Two nights of holiday magic on Ocean Boulevard

Fri. & Sat., Dec. 11 & 12 · 5 to 8 p.m. · Free

  • First-ever sleigh races, emceed by Ed Piotrowski
  • Hot Cocoa Crawl at local businesses
  • Julio & The Saltines live in Plyler Park
  • Santa’s Workshop and Handyman Hal
  • S’mores and fire pits
  • 100% chance of snow

Also on the calendar

Fri, Dec 4
F1rst Friday Art Walk
5 to 8 p.m. · 8th and 9th Avenues, Broadway Street, and Nance Plaza
Sat, Dec 5
Santa at Plyler Park
Bring the camera
Tue, Dec 8
Twinkling Two-Miler
6 p.m. · Walk it or run it · Starts at Plyler Park
Thu, Dec 10
Light Up the Night Slow Roll Bike Ride
6 p.m. · Starts at Nance Plaza, ends with trivia at Grand Strand Brewing Co.
Fri & Sat, Dec 11 & 12
5 to 8 p.m. · Plyler Park & Ocean Boulevard
Thu, Dec 31
New Year’s Eve Fireworks
9 p.m. · From the 2nd Ave Pier, visible all along the beach
Sat, Jan 2
Final night of the lights
5 to 9 p.m. · The Boardwalk
A tall blue snowflake sculpture lit against an orange sunset behind silhouetted palm trees.
A family stopping under a giant illuminated ornament framed by a blue light archway over the walkway.
Oversized red, green and white ornament light sculptures on the lawn along the Boardwalk.
People walking together beneath strings of colored lights downtown.

Presented by

Myrtle Beach Downtown Alliance
City of Myrtle Beach
Greater Myrtle Beach Collaborative